Development and Implementation of Brand Platform, Brand Strategy, Brand Identity, and Marketing Assets.
SYNG Technologies, Inc. is an Audio/Video (AV), Virtual Reality (VR) and Augmented Reality (AR) company that produces experience solutions with a total embrace of the limitless possibilities of pioneering tech. They do this with a passion for fascination and play--because the future is here and that is so damn exciting.
SYNG approached HIARKI DESIGN CO. with the need to match their superior product and service to their brand. In other words, they were too busy making a cool stuff to worry about their logo. Which is common for people that love what they do, not the look and feel of their brand. This where we (HDC) are delighted to come in and course align.
This company has grown from hardware installers to a compete AV experience and design solutions for their clients. They had grown successfully by evolving with the demands of business and possibilities of tech.
"...it's like this. we have outflanked our competition by just being fascinated by this stuff. I suppose we need to show this somehow, because our current customer are the only ones that know."
Passion is a fantastic place to build your identity.